Time For A Change
On the 4th February 2004 I started work with a company called Decide Interactive as a Search Engine Marketing Engineer. I was involved in all aspects of SEM managing PPC campaigns as well as Paid...
Tagged: outrider
Not Exactly My Forte
Client pitches. They’ve never really been my thing. I’m more of a technical person. Give me a problem to solve and I’m onto it with no hesitation. Ask me to negotiate a new deal with...
The Preverbial Fan Has Been Hit
Whenever I decide to go on holiday something always seems to go wrong at work, and this year was no exception! The very first day, just as I was boarding the plane, a phone call...
SDC Update Data Feed Specifications
Shopping.com have announced the latest update to their feed specifications. Feed Specs 2.0 gives the client the tools to provide richer data feeds to SDC. Taken from their latest newsletter… Over the past year, you...
Shopzilla Drop CPC Prices
Shopzilla have announced a drop in CPC prices across a couple of categories, according to their recent e-newsletter… Great news! Shopzilla has reviewed our rate card post holiday season and we have made significant decreases...
Outrider
So you’ve seen the posts about Shopping.com and Kelkoo, and are wondering why it’s appearing here. Well it’s all down to my job as an Account Director for Outrider. Outrider UK is a specialist search...
SDC MAC Update
Shopping.com (SDC) are launching a new FTP Reports service from the Merchant Account Centre. This accouncement was taken from their latest newsletter: What does this mean? 1. New FTP infrastructure means we can deliver daily...
New Kelkoo Alogrithm
As a partner/merchant of Kelkoo, we recently received the following from them regarding changes to their search algorithm: After months of analysing the vast amounts of data, on users’ searches, user and merchant feedback, offer...