Shopzilla Drop CPC Prices

Shopzilla have announced a drop in CPC prices across a couple of categories, according to their recent e-newsletter…

Great news!

Shopzilla has reviewed our rate card post holiday season and we have made significant decreases in our Electronics, Computers and Appliances categories. These changes have already gone into effect. We hope that you see stronger cost of sale results as a result of these changes.

Looking through the new rate card, many of the price drops are in the region of £0.05, although there are some categories where the drop is as much as £0.10.

Now let’s see how this affects our clients’ campaign performances.